eCommerce App Development Services
An eCommerce Mobile App Development Company
If your business wants to build an eCommerce mobile app, you need a partner with eCommerce experience and mobile app development experience. At i.app TechAsians, we pride ourselves on being an experienced eCommerce app development company. If you want to build a great mobile app that delights your users, you need ecommerce app developers that understand the intricacies of each major mobile platform, iOS, and Android.
Even if you don’t want to build a native app, understanding the conventions associated with iOS and Android development allows mobile app developers to build cross-platform or Progressive Web Apps that take advantage of native features. Additionally, many eCommerce apps are built from an existing eCommerce website. Therefore, it is essential to have a development partner that has experience building websites and eCommerce apps.
Our ecommerce app developers have over a decade worth of experience building eCommerce apps, and a variety of custom software solutions. We are a full-service software development company, and one of our specialties is eCommerce development. Since 2018, i.app TechAsians has been recognized as a Shopify Plus Partner, a distinction we are very proud of.
If you’re ready to bring your online store to mobile devices in a world-class mobile app, work with a partner with the experience aligned with your project. i.app TechAsians is an eCommerce app development company, but we are also more. Our development team’s wealth of experience and technical expertise is broad, and it gives our company the ability to work on a diverse range of different development projects.
The Benefits of eCommerce App Development
We live in a mobile-first world. The majority of users online are accessing the Internet from their mobile devices. While your business should have a mobile responsive website, your eCommerce business should also have a mobile app if you want to remain competitive. Mobile apps are easier to use than responsive websites, they look better, and they can take advantage of mobile-specific design features. The key benefits of having an eCommerce mobile app include:
Streamlined Interactions
Even the best mobile responsive websites can’t deliver the User Experience of a mobile app. eCommerce stores face a particularly difficult challenge in this regard. Since most eCommerce websites have a lot of available products for sale, users might have a difficult time navigating through inventory and finding what they are looking for on a mobile responsive website.
On the other hand, ecommerce apps provide users with a streamlined shopping and browsing experience. eCommerce mobile apps simplify the product browsing experience and help customers find what they are looking for faster. Ultimately, this leads to more sales. If customers are going to be accessing your store using their smartphone, your business needs to provide a shopping experience tailored to meet their needs and expectations.
Improved Customer Loyalty
eCommerce mobile apps increase the likelihood that your customers will participate in a customer loyalty program. A mobile app makes it easier for customers to manage their loyalty accounts and take advantage of special promotions. Additionally, eCommerce mobile apps allow your customers to track their loyalty status in real-time, which is not something that is easily included on an eCommerce website.
Creating a customer loyalty program for your business is a smart way to further engage your users and enhance their shopping experience with special offers and customized promotions. Furthermore, loyalty programs encourage customers to spend more money and reach the next level of the rewards program. You don’t necessarily need a mobile app to build a rewards program, but a mobile app makes it much simpler to gamify the experience, engage users, and encourage them to spend more money.
Personalized Shopping Experiences
eCommerce mobile apps allow businesses to deliver highly personalized shopping experiences in ways that traditional websites cannot match. eCommerce businesses can collect more valuable customer information via a mobile app and create experiences, products, and special deals tailored to specific customers. Providing a custom shopping experience for your customers gives your business a significant competitive advantage and helps your brand build recognition and customer loyalty in the market.
If you sell items that might be purchased on a regular or semi-regular basis, a mobile app gives your customers an easier way to track their purchases and set up recurring payments. eCommerce mobile app development services unlock a ton of potential for your business to deliver unparalleled customized shopping experiences to your customers.
More Payment Options
Having an eCommerce mobile app gives your business the ability to accept more payment options. Giving customers more ways to pay will only help increase your sales figures. Sure, an eCommerce website will be able to process credit card payments and some other forms of electronic payment, but it won’t be able to take advantage of all the new ways people buy things.
For example, payment apps like Cash App and Venmo are very popular with users of all ages. However, collecting Venmo payments from a website is not an option, but through an eCommerce mobile app, users can link their payment apps with your eCommerce app to make purchases with a click of a button. So give your customers more ways to pay and make more money.
Direct Marketing Channel
If you want to compete in the eCommerce industry, you need to invest in digital marketing. Digital advertising can be an expensive service, but it is necessary to promote your brand, specials, and products. The major benefit of having an eCommerce mobile app is that it acts as a direct marketing channel to your customers.
Paying for advertisements on Google, Facebook, and the other major digital platforms can get costly quickly. However, with an eCommerce mobile app, you can send product specials, promotions, and other marketing information directly to users through push notifications.
The major limitation of this channel is that you will only be able to reach existing customers or users who have downloaded your app. However, using this direct channel effectively can help you reduce your digital advertising costs by targeting your advertising efforts towards users and segments that are not already familiar with your brand or products. eCommerce mobile apps help your business get more value from existing and prospective customers without spending additional advertising resources trying to get their attention or re-engage with them.
Improved Brand Recognition
One of the main challenges all businesses face is brand awareness and recognition. eCommerce businesses have an even more difficult time building brand recognition because so many different eCommerce businesses compete for the same customers. However, having a mobile app for your eCommerce business improves your brand recognition among users. For example, when one of your customers needs something, they are far more likely to open your mobile app than search online.
However, if you don’t create a good User Experience, users will quickly abandon your app, and instead of improving your brand recognition, you will be hurting your brand image. Having a mobile app is a great asset to eCommerce businesses. Still, it is critical to ensure that it is delivering a User Experience that will delight customers and encourage them to return.
